BRAND

Renault 5

ABOUT

The Birth of an Icon: A Performance Tribute

To celebrate the rebirth of Renault’s iconic 1970s model as a modern, fully electric vehicle aimed at the luxury segment, we designed and produced a striking stage performance for the brand’s major launch event on May 5th.

The concept centered around a symbolic representation of the car’s legendary designer through a solo dancer, whose movements initiated the story of creation. The performance unfolded with 27 dancers, embodying the dynamic process of shaping the vehicle—blending human motion with mechanical precision.

From costume design and choreography to music composition and art show direction, every element of the experience was crafted by our team. The result was a highly artistic and emotionally charged interpretation of design, innovation, and movement—perfectly aligned with Renault 5’s new-era positioning.

The entire process and performance were documented in a dedicated behind-the-scenes film, capturing the intersection of heritage, technology, and creativity that defined this one-of-a-kind brand moment.

Selected Works

ARE YOU A
BRAND LEAD?

EXACTLY WHAT YOU ARE LOOKING FOR IN A CREATIVE TEAM.

How does Marty work?
We listen to you and set your brand’s needs together.
We create expert creative teams that meet these needs.
Thus, we enable you to get ahead in both creativity and efficiency.

ARE YOU A
CREATIVE?

LET’S BRING THE FUN BACK TO ADVERTISING.

How do you create in Marty?
We review your portfolio and include you in our creative hub.
We match you with brands based on your skills.
We offer the best environment for you to show yourself and your work.
You can work from wherever you want and produce by feeling good.

 

our clIents

let's

Connect

I WOULD LIKE TO TALK ABOUT WORKING TOGETHER

I WOULD LIKE TO TALK ABOUT WORKING TOGETHER